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investment thesis

A dual-bucket strategy across the multifamily opportunity set.

Institutional-sized Class A acquisitions in strong primary-market locations, complemented by smaller Class B value-add deals in secondary and tertiary Sunbelt markets.

Bucket 01

Institutional Core

$30M–$75M

Acquisition range for high-quality assets.

150–400 Units

Class A garden and mid-rise multifamily properties.

Primary TX & Sunbelt MSAs

Focus on strong primary markets.

3–7 Years

Strategic hold periods for optimization.

Bucket 02

Yield/Value-Add

$5M–$30M

Target range for value-add opportunities.

50–250 Units

Class B value-add properties.

Secondary & Tertiary

Secondary and tertiary Sunbelt markets.

3–7 Years

Hold periods for strategic optimization.

why the sunbelt

Where the growth is.

~50% of the U.S. population (~335M) — leading the 50 largest MSAs across every key demographic metric.

Spanning 18 states across the Southeast and Southwest, the Sunbelt is home to seven of the nation’s ten largest cities and countless thriving mid-sized metros. Merit prioritizes markets with a proprietary data analytics model that evaluates demographic trends at the MSA, submarket, and ZIP-code level.

~335M people · ~50% of the U.S. · 7 of the 10 largest U.S. cities
The Sunbelt Footprint
sunbeltmap (1).png
Business Environment

Job, GDP & wage growth outpacing U.S. and non-Sunbelt averages.

lower taxes

A pro-business tax & regulatory climate driving sustained corporate relocations.

affordability

Median home prices and rents below gateway cities — attracting family formation.

demographics

Leads all 50 largest MSAs — population, employment, migration, and income growth.

Affordability

Median home prices and rents below gateway cities — attracting family formation.

Demographics

Leads all 50 largest MSAs — population, employment, migration, and income growth.

Data-Driven Approach

Markets chosen by data —
down to the ZIP code.

Every opportunity runs through a proprietary analytics model that narrows from metro to micro-location — the discipline behind where we invest and the basis we pay.

marketscatter (1).png
Affordability

Median home prices and rents below gateway cities — attracting family formation.

Demographics

Leads all 50 largest MSAs — population, employment, migration, and income growth.

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